Archive for the Video Category

3 Tips for Maximizing Post-Show Sales

Shows are winding down, and we are now arriving back at our offices with (hopefully) stacks of orders and leads. The question we need to ask is: what should we be doing to keep sales momentum going from the shows? As the VP of Marketing  for 9 years for […]

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13 Marketing Resolutions for 2013

In honor of 2013, I am sharing 13 resolutions that I plan to employ to improve my marketing for the upcoming year.   1. Connect more with customers My goal is to have more two-way conversations with my customers and prospects rather than the typical one-way messaging. […]

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4 Focus Areas in 2013 (Part 2)

Don’t Miss Invest­ing in These Key Mar­ket­ing Areas As the weeks slide by in Decem­ber, you are likely (hope­fully!) plan­ning your major ini­tia­tives to make 2013 a big success. Here’s a list of 4 focus areas that you should con­sider invest­ing in for 2013. Why invest in these? Because when […]

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