Archive for the Branding Category

The Art of Sending Thank You Cards

You may be familiar with sending thank you notes after receiving a gift – but what about after receiving a business opportunity? Take cards from the personal space into the business space to show your prospects how much you respect their time. While a verbal “thank you” is nice […]

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Take Millennials ‘Off-line’ with the Mail Moment

Pleasant Postal Moments           “The Mail Moment” is the feeling that overcomes consumers when they receive their daily mail.  A 2016 study conducted by the United States Postal Service compared the behaviors of Millennials and Baby-Boomers when it comes to receiving mail, sorting […]

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Ensure Your Company Stays On-brand with Its Messaging

For any business, establishing a strong message allows customers to form an opinion and determine the value of your services. When reflecting your brand through your logo, marketing materials, or company culture, the message conveyed must be consistent. Follow our tips to ensure your company stays on-brand […]

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