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Best Practices for Printed Signage

Whether you are designing store signage, banners for trade shows, or yard signs, it is important to make sure you apply best practices to your design and materials. With signage, most importantly you need to win the attention of passersby quickly and convey your message concisely. Follow […]

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Building Out Your Marketing Personas

Have you ever wondered about your customers purchasing motives? What makes them upset? What triggers their happiness? How do they make decisions? All of this information can be discovered by building out personas to serve as the foundation of your marketing campaigns. HubSpot defines a persona as a representation of your […]

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Top 5 Marketing Trends for 2019

As we start off the new year, it is important to look toward the future and think about what marking tactics are going to be big. Remember to mix digital marketing strategies with traditional marketing strategies to reach your target audience wherever they are. Implementing these top […]

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