Posts Tagged Email Marketing

12 Tips for Great Email Marketing

It is not easy for an email message to make it through all of those email filters and distracted recipients and be read by a decent percentage of your target audience. Here are 12 proven tips that will get more of your emails delivered, seen and acted […]

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Place Your Bet on the House (List)!

Everyone agrees that email marketing pays off. A 2012 Direct Marketing Association survey found that email marketing had the strongest ROI of any marketing vehicle. Click here for more details. Many marketers – particularly those starting up email programs – ask whether they should spend the time […]

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3 Tips for Maximizing Post-Show Sales

Shows are winding down, and we are now arriving back at our offices with (hopefully) stacks of orders and leads. The question we need to ask is: what should we be doing to keep sales momentum going from the shows? As the VP of Marketing  for 9 years for […]

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