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Top 5 Marketing Trends for 2019

As we start off the new year, it is impor­tant to look toward the future and think about what mark­ing tac­tics are going to be big. Remem­ber to mix dig­i­tal mar­ket­ing strate­gies with tra­di­tion­al mar­ket­ing strate­gies to reach your tar­get audi­ence wher­ev­er they are. Imple­ment­ing these top […]

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8 Simple and Effective Ways to Boost Response Rates with Personalization

Reprint­ed from Brand Unit­ed. Too often, mar­keters will design their mar­ket­ing cam­paigns — whether online or by direct mail — and cross their fin­gers that in time, response rates will go up. There’s no need to cross your fin­gers any­more. Mar­keters can count on response rates going up […]

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Using Color to Catch the Eyes of Consumers

A well thought out col­or scheme may have more pow­er over con­sumers than you think! With new tech­nol­o­gy, busi­ness­es of any size now have the abil­i­ty to apply vibrant palettes and design tech­niques to their mar­ket­ing mate­ri­als. Dis­cov­er why play­ing up cer­tain shades and tones may be […]

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