Archive for March 2013

Embrace the Drips!

What is a DRIP mar­ket­ing cam­paign? Should I be DRIPPING? The image of a drip­ping sink can be unpleas­ant- drip, drip, drip. Most home­own­ers aim to stop the drip as soon as they can hire a plumber. But Mar­keters often embrace drips – drip mar­ket­ing cam­paigns that […]

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