Business Systems

Young companies tend to know their customers well and converse with them frequently in the early days of the business.

But as they scale to hundreds or thousands of customers, this connection becomes more difficult to maintain.

This is the point when a company needs to deploy the ‘best of breed’ business software to be sure you are collecting the right data, using it in the most effective ways, and providing the most value to your customers.

These systems include:

  • Customer Relationship Management (CRM) Systems for managing a company’s interactions with customers, partners, and sales prospects. Examples: salesforce.com and Sugar CRM.
  • Marketing Automation Applications to streamline sales and marketing organizations by replacing high-touch, repetitive manual processes with automated solutions. Examples: Eloqua, Marketo, Exact Target.
  • Sales Force Automation (SFA) Software to efficiently collect orders with high sku-counts.

Aptus Digitial will help you define what you need, leads your implementation, and train your team to deliver outstanding sales and service.

 

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About Us

Aptus is the Latin word for "connected."

Connecting with your customers has never been more important or more challenging.

You don't want to be the company that ignores what its customers are saying. You need their input and loyalty more than ever.

Good news! You have many new tools with which to engage them including social media, email, video, websites and mobile. But you need to know how to best integrate this rich information with your business systems.

Only Aptus Digital has the expertise in both digital marketing and business systems to make it easy.