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15 Clever Examples of Interactive Print Ads

Written by Jami Oetting, Appeared in Hubspot blog What is a print ad? Print advertising is a form of advertising that uses physically printed media to reach consumers, business customers and prospects. Print ads were once the standard format for creative advertising. But as more and more advertising dollars are […]

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Email Marketing Is Dead; Long Live Email Marketing

I’ve long exclaimed the powerful and cost effective features of email marketing – particularly for B2B messaging. Here is a post from a few years ago. Yet, email marketing has been proclaimed by pundits as “old school” and “bound to quickly recede.” However, recent reports suggest that email […]

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Marketing Is Rapidly Changing. Are You Adjusting Your Methods Fast Enough?

Marketing at its core is connecting with your customers and prospects. The traditional way of marketing focused on sales and included cold calls, TV spots, tradeshows and print ads. The business centered messages on the company and its products. But let’s face it – those interruption-focused approaches […]

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